Monday, October 20, 2008

Thanks Kimbo: EliteXC going out of business

Just weeks removed from the controversial Kimbo Slice knockout, EliteXC is no more.

EliteXC, a partnership between ProElite, Inc. and Showtime, will close shop effective immediately, mostly due to the poor ratings the company drew on CBS.
EliteXC's third card with CBS on Oct. 4 was also its last as a promoter. Headlined by the controversial Kevin "Kimbo Slice" Ferguson, the event made headlines with discussion surrounding the legitimacy of the main event between Ferguson and Seth Petruzelli. The bout is currently under investigation by the Florida State Athletic Commission.

After debuting on May 31 to an audience of 6.5 million viewers, EliteXC's ratings on CBS fell significantly in its second effort drawing just 2.7 million in July. In its last event the numbers appeared to bounce back nicely, with an average audience of 4.5 million.
No one knows for certain how much the Kimbo defeat had to do with this move, but we can assume that promoters could sense it would bring them down. Without a face to present to the mainstream, ratings would inevitably get worse.

1 comment:

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